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Two new wide-angle zoom lenses

Canon has introduced two new high-performance, wide-angle zoom lenses – the EF 16-35mm f4L IS USM and EF-S 10-18mm f4.5-5.6 IS STM.

The EF 16-35mm f/4L IS USM is a professional quality L-series lens, offering exceptional performance throughout the zoom range. The compact and lightweight EF-S 10-18mm f/4.5-5.6 IS STM is for Canon’s consumer range of APS-C sensor EOS cameras.


EF 16-35mm f4L IS USM

Key features:
·  L-series construction and optics
·  Constant f/4 maximum aperture
·  4-stop optical Image Stabilizer
·  Fast, silent AF
·  Superb image quality
·  9-blade circular aperture
·  Full-time manual focusing
·  Minimum focusing distance of 0.28m
·  Non-rotating front element
·  Water and dust resistant

The EF 16-35mm f/4L IS USM provides greater versatility for professionals and keen enthusiasts who regularly capture wide-angle perspectives – such as landscape or architecture photographers – or those who typically shoot in confined spaces. The lens offers wide-ranging flexibility, with first-class optical construction and a fixed f4 aperture providing clear, sharp results even in the most challenging situations.

This is Canon’s first ultra-wide L-series lens to feature Canon’s signature optical Image Stabilizer (IS) technology, offering a four-stop advantage over non-IS lenses and helping to ensure that shots are always captured with precision detail. The newly-designed IS system  features a number of additional improvements, including gyro sensors for greater accuracy in traditional shooting or when capturing panning motion.

Photographers can quickly achieve focus using the powerful, fast and silent autofocusing (AF) performance of Canon’s pioneering ring-type Ultrasonic Motor (USM) – ideal when shooting in AI Servo AF mode. Complete control over image composition is also possible using the full-time focus ring in manual and AF modes, giving the freedom to fine tune focus on demand.

Designed to deliver the highest image quality, the optical structure of the lens includes two Ultra-low Dispersion (UD) elements to minimise chromatic aberration and eliminate colour blurring. Super Spectra Coatings reduce ghosting and flare, while fluorine coatings on the front and rear elements prevent dust and water drops sticking to each element. Photographers can also enjoy beautiful background blur and bokeh thanks to the 9-blade circular aperture.

The exterior of the lens is optimised to provide exceptional ease-of-use and professional performance. The high-grade design includes a compact and lightweight shape that’s comfortable to hold, whilst providing intuitive access to the zoom and focus control. A leather-texture coating also provides a professional feel.

·  The EF 16-35mm f4L IS USM will be available from June 2014 with an SRP of £1,199.99/€1,399.99


EF-S 10-18mm f4.5-5.6 IS STM



Key features:
·  Ultra-wide angle zoom for APS-C EOS DSLRs
·  Lightweight and compact
·  Smooth, near-silent STM focusing
·  4-stop optical Image Stabilizer
·  Superb image quality
·  Super Spectra Coating
·  Minimum focusing distance of 0.22m
·  Manual focus ring
·  Circular aperture
·  Optional lens hood

The new EF-S 10-18mm f4.5-5.6 IS STM is the ideal lens for people looking to widen the range of their existing kit and get more into every shot. The impressive ultra-wide 10-18mm focal range provides the freedom to capture a diverse range of scenes, from holiday snaps of vast, sweeping landscapes and cityscapes, to wide group shots in confined spaces at parties and celebrations. Using Canon’s expertise in optics, the wide focal range is packed into an impressively compact and lightweight lens which can comfortably fit into kitbags or even small handbags and backpacks when travelling.

Consistently sharp and steady handheld results are provided by a four-stop optical Image Stabilizer. Additionally, Canon’s STM technology ensures high-performance AF when shooting stills and near-silent AF when capturing movies.

Combined with EOS cameras that support AF during movies, STM technology provides fluid continuous focus, ideal for tracking moving subjects and providing smooth transitions as focus shifts between subjects. Quiet focusing also prevents unwanted noise interfering with movie soundtracks, ensuring that recorded sound is both crisp and faithful to the original scene.

The EF-S 10-18mm f/4.5-5.6 IS STM features both a UD lens element and a range of optimised lens coatings to deliver outstanding image performance at all focal lengths.

·  The EF-S 10-18mm IS STM will be available from May 2014 with an SRP of £299.99/€349.99


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