Canon has announced three new lenses for its EOS R mirrorless system which are designed to seamlessly bridge the worlds of stills and video for today's multimedia professionals. Its hybrid lenses – first launched with the RF 24-105mm f2.8L IS USM Z lens – combines Canon's optical development from different areas – photography, video and broadcast – into lenses which allow users to switch between video and stills without compromising on either front or on features. According to Canon, approximately 80% of hybrid shooters have come from a photography background, with around 65% of photographers surveyed now shooting some video as part of their work in areas such as advertising, concerts and live events, journalism, weddings and corporate. Recognising the need for sameness when working with a video set-up, Canon has also designed the lenses with a unified approach, meaning that they are physically the same size, ie. all of the primes share the exact dimensions as each other, and ...
Moments after the RF-S 3.9mm lens was launched back on 10 June 2024, a second announcement was released by Canon USA, with details of the RF-S 7.8mm f4 STM Dual lens which – it said – would be a world-first dedicated, interchangeable lens for capturing spatial video specifically for viewing via Apple Vision Pro. The time has now arrived for Canon UK to officially announce this lens. Designed for the growing generation of VR headset users who are looking to create their own content, the RF-S 7.8mm f4 STM DUAL lens is compatible with the EOS R7 at launch, making an affordable combination when getting started with 3D content. It’s simple to use and, whilst the lens captures two images side-by-side onto the sensor, Canon’s EOS VR Utility app can seamlessly transform the dual footage into a single spatial video format for enhanced viewing when using a VR headset or via other means of watching spatial content. The RF-S 7.8mm lens offers a 63º field-of-view, a natural perspective which gives ...