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Europe's most trusted camera brand

Canon has been voted as the top Camera Brand in the Reader’s Digest Most Trusted Brands Survey 2011, an annual pan-European survey of consumer attitudes to brand products and services.

Reader’s Digest asked its readers across 16 European countries to nominate the brand they trusted most in a range of consumer categories, including cameras. Canon came out on top in 13 of the 16 countries based on the following four criteria: quality, excellent value, strong image and understands customer needs. This is the eleventh consecutive year that Canon has been voted as Europe’s top camera brand.

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