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Wednesday, 11 May 2016

World’s first AF lens with a built in Macro Lite

Canon has introduced the EF-M 28mm f3.5 Macro IS STM, a new macro lens for EOS M series cameras. Compact and lightweight, the lens offers unprecedented macro capabilities and includes the world’s first built in Macro Lite, removing shadow and darkness. With the ability to focus on subjects as close as 13mm and a body weighing just 130g, the EF-M 28mm f3.5 Macro IS STM is the world lightest macro lens for mirrorless interchangeable lens cameras.

The dedicated Macro Lite allows you to bring the lens as close as you need without compromising on light. Used to illuminate small objects up close, it can be controlled by a switch, letting you change the lighting intensity and direction on one or both sides of the Macro Lite.

The lens offers both life-size 1.0x magnification and 1.2x in Super Macro mode. Giving you the flexibility to shoot handheld without camera shake, Canon’s optical Image Stabilizer – which delivers sharp, blur free shots when combined with Hybrid IS technology – also corrects angular camera shake, usually seen when shooting macro.

The EF-M 28mm f3.5 Macro IS STM is the world’s first autofocus lens which is capable of focusing at both infinity and at 1.2x magnification. The lens includes a seven-blade circular aperture for smooth background blur. For movies, near-silent focusing from the lens STM removes the worry of noise interruption as you shift focus and move through scenes.

The EF-M 28mm f/3.5 Macro IS STM is available from June 2016 with an RRP of £294.99 / €399.99.


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